"Not the Same-Old ATM "
Washington Business Journal, Trends in Technology, June
25, 2004
This article takes a look at how kiosks are making inroads
in the retail industry. For big-ticket retailers, the Washington
Business Journal states the difference between success
and failure is directly tied to the ratio of foot traffic
to sales closed. The article spotlights Showroom Technology
as a developer of kiosk solutions to help furniture retailers
double or triple their average close rate. It states that
the self-service kiosk is a cost-effective gatherer of
valuable customer data and an easy way to qualify buyers
for purchases. Francie Mendelsohn, owner of Summit Research
Associates indicates in the article that the future is
quite bright. People are not afraid to use this stuff anymore.
|
|
|
|
